Posts in Covent Garden
Axel Arigato to open in Covent Garden's Seven Dials, marking second flagship location within Shaftesbury Capital's portfolio

Shaftesbury Capital has announced that Axel Arigato, the Swedish footwear brand, is set to open a new flagship store in Covent Garden in 2024. Located in Covent Garden’s Seven Dials, the entrance of the innovative lifestyle brand spotlights Covent Garden’s position as a destination for international, high quality, fashion retailers.

Read More
One to watch: Tissot opens UK flagship boutique in Covent Garden

Shaftesbury Capital has announced Tissot, the Swiss watch brand owned by the Swatch Group, has opened its debut flagship boutique in the vibrant and historic district of Covent Garden, representing the brand’s only standalone store in the UK. This new location marks a significant milestone for Tissot as it continues to expand its presence in one of London’s most iconic shopping destinations.

Read More
Shaftesbury Capital enhances retail offer in Seven Dials

Shaftesbury Capital has announced that five new brands have joined the Seven Dials neighbourhood located within its Covent Garden portfolio. Incorporating a mixture of UK debuts and permanent brick-and-mortar locations, these new additions continue to demonstrate the destination’s ongoing appeal in attracting and nurturing independent and innovative brand debuts, as well as flagship store openings.

Read More
Luxury perfumier Creed launches flagship Covent Garden boutique

Shaftesbury Capital has announced that Creed, the luxury authentic perfume house, has opened its flagship store in Covent Garden, unveiling its new store design and third standalone boutique in the UK. Situated on 14 King Street, the new store joins the destination’s extensive roster of acclaimed fragrance and beauty houses. 

Read More
Shaftesbury Capital announces 25 new signings across Covent Garden

Shaftesbury Capital has signed 25 new retail, hospitality and leisure brands across its Covent Garden estate in the last six months. The quality and diversity of operators reflects Shaftesbury Capital’s commitment to attracting the best global, British and independent brands, and demonstrates a strong vote of confidence in the long-term appeal and prospects of Covent Garden, and the West End more widely.

Read More
Arc'teryx equips itself with Covent Garden flagship

Shaftesbury Capital is pleased to announce that Arc’teryx, the Canadian high performance outdoor apparel and accessories brand, will be significantly upsizing to a new flagship store at 42 King Street in Covent Garden. This latest move reaffirms the brand’s commitment to, and success within, the destination, reinforcing Covent Garden’s appeal in attracting high-quality retailers.  

Read More
HOKA® announces new London flagship store in Covent Garden, the brand's first retail location in Europe

HOKA® (a division of Deckers Brands) has launched its first ever retail location in Europe at Shaftesbury Capital’s Covent Garden, located at 2-3 James Street. The 1750 sq. ft flagship store showcases the full line of footwear, apparel, and accessories under one roof for the first time.

Read More